Friday, April 30, 2010

Review: How to Sell Your Art without Selling Out created by Steve Popkin

Steve Popkin’s ‘How to Sell Your Art without Selling Out’ e-course has been implemented by a multitude of artists located all over the globe. The course consists of 27 presentations, each presentation centred on a unique and incredibly valuable topic for the developing artist. The entire course is narrated and discussed in depth by Steve Popkin himself, giving a personal touch to the course and incorporating real-life, relatable examples into the content.

Starting with the most asked question by artists “How Do I Price My Art?” Steve offers a thorough, yet easy to understand explanation of price points and how they relate to your art. He then leads you on to discover the more intricate details of becoming a successful artist and discusses how you can develop your craft into something that is not only marketable but is still representative of your passions as an artist. The course discusses everything you need to know about art marketing and offers a range of plans and ideas for the development of your own art. Whether you want to create a full time art business for yourself or if you’re looking to improve on your hobbies, you’ll find this course to be an invaluable resource.

As an artist himself, Steve openly admits that he’s not the most incredibly talented artist in the world. He makes his art because it’s what he is passionate about and he wanted to build a business around doing what he loved – isn’t that something we all want? The important point that Steve makes here, is that even though he may not be the best glass blower, he is able to successfully make a living selling his art, while other – possibly more talented – artists continue to struggle. Why could that be? Unfortunately, what they forget to teach us in art school is how to successfully market our art. Over the course of many years and of many trials and errors, Steve has developed this course so you won’t have to experience the same struggles. He simply offers the answers. All that is left for you to do is put the strategies in place and be ready to turn your passion or hobby into a thriving business.

Now, let’s not be kidding ourselves, the road to becoming a Thriving Artists is not necessarily an easy one to tread. But by following the lead that Steve sets out for us in his e-course, the road has been made a lot clearer and easier to successfully navigate. So my advice to you is that if you are determined to become a successful artist, living a full life on the income created by your art, this is an incredibly powerful resource which you cannot do without!

The Thriving Artist is an in-depth course teaching artists to market and sell their work time and time again.